AMF Bowling engaged TONIC as Project Architects and Interior Designers to develop an existing concept and update their entertainment venue within the Crown Casino, Melbourne. The clients notion was to transform the venue into an entertainment experience that moves beyond bowling. Including Restaurants, Bars, state of the art Arcade Games, a casual Café, Laser Tag Arena, Private Function rooms and a Luxe VIP bar and function area, the design strategy needed to create a series of separate but connected, flexible hospitality spaces across 2 levels and 4500 sqm of internal space. The fitout was approved with the guidance of Crown Casino ensuring the final result reflected the aesthetic of the Crown experience. This flagship entertainment venue will set the benchmark in Australia for The AMF Bowling Portfolio